Artificial intelligence, a true passion: this is how we could summarise the story of Giulia Baccarin, an entrepreneur from Vicenza, born in 1981 and today CEO of MiPU Predictive Hub, a 100% Made in Italy industrial predictive technology holding company.
Giulia’s interest in artificial intelligence began during her university days. Giulia graduated in Biomedical Engineering in Milan with a thesis dedicated to a predictive algorithm she designed herself, associated with a T-shirt equipped with a sort of airbag to prevent falls in older people.
Looking beyond: the genesis of MiPU
Very young, in 2008, she founded her company, I-Care, in this very field. In 2012, the company merged into MiPU (from the Japanese ‘to look beyond’), a hub structured into three macro-entities: MiPU Machine Care, which deals with predictive maintenance; MiPU Energy data, which specialises in the field of energy data science and energy optimisation; and Inspiring MiPU, which deals with the conception and creation of the technologies behind MiPU’s proposals.


Within MiPU – which has the Japanese work ethic as its reference – extreme specialisation and understanding of global problems come together in every choice. MiPU likes to call itself a ‘social good accelerator’, an accelerator for developing projects and start-ups to improve the lives of companies and people. MIPU immediately proved an international success, so much so that it has become a reference technology in South Korea for optimal energy management throughout the country.
From predictive maintenance to the predictive factory
However, the field where MiPU has the most experience is predictive maintenance, i.e., predicting failures within industrial plants, with 160 active Italian customers. Predictive maintenance of machinery, through a series of techniques involving artificial intelligence together with other proprietary technologies, makes it possible to determine up to 6 months in advance if there will be a failure and where. Thanks to predictive maintenance, faults are likely to be detected, and routine checks are reduced in favour of targeted action only when needed, with a series of economic benefits resulting from eliminating risks of sudden downtime.


Predictive maintenance is also behind the idea of a ‘predictive factory’ to which Giulia Baccarin has dedicated the editorial project ‘Predictive Factory Stories‘, which involved 35 different contributors, with the narration of 17 predictive factory cases, where MiPU’s idea of enhancing the company’s existing assets and skills is achieved.
Predictive algorithms for sustainable development
Today, MiPU, which has been on the market for over ten years, is a Benefit company based in Salò (BS). The company enhances its calling for the large-scale application of predictive algorithms for the sustainable development of companies, smart cities, gender equality, personal well-being and the environment.

With its proprietary Rebecca software, MiPU has registered over 200 industrial artificial intelligence to make factories and cities smart, connected and predictive.
Congratulations to those who innovate and bring AI and Made in Italy progress to the world!
Read also the other articles about innovation and startups Made in Italy.